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Udemy & TechCrunch Launch Fee-Based MOOC Provider Called “CrunchU”

Day 361 Crunch! dixieroadrash via Compfight

By Paul Glader, Managing Editor

Udemy is partnering with TechCrunch to launch a MOOC provider called CrunchU, bringing fee-based ($19 – $99) courses from business leaders such as Eric Ries, Dave McClure and Jack Welch to lifelong learners.

The partners will provide 30 TechCrunch-curated courses, including on topics such as Creating Responsive Web Design” and “Sales and Persuasion Skills for Startups” to “Android Apps in 1 Hour: No Coding Required” and “Raising Money for Startups.”  

Udemy, which charges for its marketplace of courses, faces pressure from free MOOC providers such as Coursera, Udacity and edX as well as from paid course rival providers such as Lynda.com. Similarly, TechCrunch finds itself chased by new rivals that cover the startup world such as GigaOm, PandoDaily and VentureBeat. That pressure has intensified as TechCrunch founder Michael Arrington (in 2011) and other key staffers left the company, which is now owned by AOL.

“Learning never stops, especially in the highly competitive world of tech and startups,” notes Ned Desmond, COO at TechCrunch. “Whether for professional development or personal enrichment, CrunchU offers tech-driven learners around the world an exciting opportunity to learn from some of the greatest minds in today’s tech and startup world.”

Dinesh Thiru, vice president of marketing at Udemy, said students can access courses anytime, anywhere using Udemy’s new IOS app for iPhones and iPads.

The San Francisco-based Udemy, in addition to being a marketplace for online learning, also now offers online corporate training via its Udemy for Organizations project, which contains a library of 7,000 courses which can be customized by companies.

From our view, labeling these fee-based courses as MOOCs is not really accurate as MOOCs are free-based, not fee-based. We suggest these kinds of massive online courses be called: MOCFAFs – Massive Online Courses For a Fee.

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