Art, Friend, Fraud, or Fishy, Infographics, Publishers & Curriculum, Required - Written by on Saturday, October 6, 2012 1:52 - 0 Comments

Overheard: Pearson Sham? $180 Art Textbooks Stripped of Photos, Urls Instead

Where's the Art? Saatchi Gallery - 8
Creative Commons License Photo Credit: henry… via Compfight


This is the case of an art book with no art but plenty of URLs. In case you haven’t heard about the brouhaha north of the border that involves a strange mix of ebooks and textbooks, here’s a quick recap. When a student at OCAD University in Canada bought a $180 textbook for an art history class, she expected to open it and find pictures of art. Instead, the book was filled with big empty boxes where the art should have been and labelled with text references.

Taller Than
OCAD Creative Commons License Photo Credit: Thomas Hawk via Compfight

Turns out, the licenses for the art are expensive and the university wanted to help students save money.

This fiasco has us wondering why there were printed textbook at all in this case? Why wouldn’t students receive ebook formats for computers and devices? A bulk rate for access to the centrally stored photos could be reasonably shared among the students.

Well, of course, the answer is that Pearson, the textbook publisher powerhouse needs to justify all of its legacy costs of printed books and content. To be fair, Pearson ultimately bowed to pressure when the story spread across the Internet. OCAD’s dean sent a letter that assured students Pearson promised to purchase the  sorry excuse of a textbook back from the students and provide versions with art.

Ashley Brent is the dad of the student at OCAD who raised the alarm. He provides a good summary and balanced conclusion.


Leave a Reply


Campus Buzz

We welcome Tips & Pitches

Latest WA Original Features

  • Twitter feed loading

APEI35.32  chart+0.78  chart +2.26%
APOL20.325  chart-0.045  chart -0.22%
AAPL512.83  chart-2.23  chart -0.43%
BPI10.07  chart+0.03  chart +0.30%
CAST0.095  chart+0.0015  chart +1.60%
CECO3.31  chart+0.06  chart +1.85%
COCO2.375  chart-0.065  chart -2.66%
CPLA28.15  chart+0.19  chart +0.68%
DV23.275  chart-0.085  chart -0.36%
EDMC4.47  chart-0.03  chart -0.67%
ESI17.31  chart+0.14  chart +0.82%
GOOG705.13  chart-1.16  chart -0.16%
LINC5.85  chart-0.09  chart -1.52%
LOPE22.49  chart-0.19  chart -0.84%
PEDH0.60  chart0.00  chart +0.00%
PSO19.34  chart-0.03  chart -0.15%
SABA8.83  chart+0.41  chart +4.87%
SCHL28.99  chart-0.01  chart -0.03%
STRA55.12  chart-1.78  chart -3.13%
WPO358.52  chart-3.08  chart -0.85%
2012-12-28 12:37

Blended Learning, Domestic, For-Profit, Graduate, Personalized Learning, Required, Universities & Colleges - Dec 25, 2012 6:00 - 0 Comments

Infographic: A Graphical Profile Of Today’s Online College Student

More In For-Profit

Blended Learning, Domestic, Early Childhood Education, K-12, Open Source Education, Personalized Learning, Required, Technology - Dec 27, 2012 6:00 - 0 Comments

Annie Murphy Paul: Your Brain, On Technology, Is The Same Membrane

More In Technology

Cost of Education, Domestic, For-Profit, Friend, Fraud, or Fishy, Graduation Rates, Infographics, Recruitment, Required, Universities & Colleges - Dec 18, 2012 6:00 - 0 Comments

Infographic: A Comparison Of For-Profits v. Non-Profit Online College Data

More In Friend, Fraud, or Fishy